We live in the age of algorithms and big data. But what happens when number crunching fails to solve a company's problems? Christian Madsbjerg argues that many of today's biggest success stories stem not from 'quant' thinking, but rather from a company's deep, nuanced engagement with the culture, language and history of its customers. He calls this technique 'sensemaking', and through captivati…
Science is how we understand the world. Yet critical flaws in peer review, statistical methods, and publication procedures have rendered a shocking number of scientific studies useless-or worse, badly misleading. Drawing on surprising new data from "meta-science" (the science of how science works), Science Fictions documents the errors that have distorted our knowledge on issues as varied as ca…