Text

MM2 What's Inside: Student Edition

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Detail Information

Series Title

-

Call Number

658.8 IAC m

Publisher

United States of America : South-Western Cengage Learning., 2012

Collation

xi, 243 pgs.; illus. 27.5 cm

Language

English

ISBN/ISSN

9780538481342

Classification

658.8

Content Type

text

Media Type

unmediated

Carrier Type

other (unmediated)

Edition

Student edition

Subject(s)

Marketing Strategy
Marketing Management
Marketing

Specific Detail Info

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Statement of Responsibility

Dawn Iacobucci

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